Why should I buy Econ

Econ, a bold Belgian brand,

combines top-notch Italian quality with affordability. Rapidly expanding, we deliver across the Benelux, France, the UK, Spain, and, of course, Italy. By going online-only, we keep costs low so you can shop high-quality fashion right from your couch.

Our heart beats in Italy, where every piece is crafted.                                           

Our slogan, "Not Made in China," tells our story: true sustainability beyond the buzzwords, highlighting real issues like energy use and human rights.

At Econ, we believe fast fashion harms the planet. We champion 'slow fashion,' offering stylish, timeless designs at accessible prices. Our exclusive pieces, made in limited editions, blend Belgian design with Italian production for a truly unique look.

Join the new fashion era with Econ, where style and sustainability coexist. We offer a planet-friendly, wallet-friendly alternative to fast fashion, proving that responsible fashion is the future.